So much of business success hinges on standing out from the competition and finding your point of difference. If your product doesn't have this, it will fall flat on its face, but it's not only your product that needs to stand out from the crowd. Anybody showcasing a product to potential buyers, investors and partners will need to showcase their product at trade shows. These can be intimidating events, particularly for a first timer, because your booth sits side by side with all of your competitors, and to stand a chance of making a good impression and leaving people interested in your product, you need to make your booth stand out. [Read More]

Many businesses today use online printing services in order to design and then also print out their business cards, marketing materials, and the like. This can actually be more affordable and cost-effective than trying to do different types of prints in-house and can also mean a wide range of choices for the paper you'll use for cards and prints. When you're ready to explore online business printing for your company, note a few questions to ask and consider. [Read More]

The right typeface can be the difference between a successful logo and one that fails to make a positive impression. Before deciding on a new logo, it's important that businesses consider a few different designs, try a few different approaches and ultimately remember some of the basic rules of typography in their logo design. These tips explain what to remember when choosing a typeface that conveys the desired image, branding and personality of your business. [Read More]

If your band has just recorded an album or EP to be sent to venues and media outlets or to sell at gigs, you may be wondering if you should have copies made using duplication or replication methods. There are a number of factors you should take into consideration when making your decision such as the number of copies you need and your budget. Here's an overview of the differences between the two methods: [Read More]